Privacy Policy
Effective Date: July 13, 2026
At Babe's Concrete, available from www.babesconcrete.com, one of our main priorities is the privacy of our visitors. This Privacy Policy document contains types of information that is collected and recorded by our website and Facebook advertising campaigns, and how we use it.
If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact us.
1. Information We Collect
We only collect information about you if we have a reason to do so—for example, to provide our concrete services, to communicate with you, or to improve our website.
Information You Provide Voluntarily
- Contact Information: When you fill out a quote request or contact form on our website, or submit your information through a Facebook/Instagram Lead Form, we collect your name, email address, phone number, physical address, and details about your project.
- Communications: If you contact us directly via email or phone, we may receive additional information such as the contents of the message and/or attachments you may send us.
Information Collected Automatically
- Log Files: Like most websites, www.babesconcrete.com follows a standard procedure of using log files. These files log visitors when they visit websites. The information collected includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and the number of clicks. These are not linked to any information that is personally identifiable.
- Cookies and Web Beacons: We use "cookies" to store information including visitors' preferences and the pages on the website that the visitor accessed or visited. The information is used to optimize the users' experience by customizing our web page content based on visitors' browser type and/or other information.
2. How We Use Your Information
We use the information we collect strictly to operate our local business and serve our customers. Specifically, we use your data to:
- Provide, operate, and maintain our website.
- Process your requests for concrete estimates, consultations, and services.
- Manually follow up with you via direct phone call, manual text message, or email regarding your specific project requests.
- Understand and analyze how visitors interact with our website to improve user experience.
- Find and prevent fraudulent activity.
3. Facebook (Meta) Advertising & Tracking Technologies
We utilize advertising and analytics services provided by Meta Platforms, Inc. (Facebook) to market our concrete services. To measure the effectiveness of our campaigns, our website implements the following tools:
- Meta Pixel & Conversions API (CAPI): These tools track user actions on our website (such as submitting a contact form) and transmit this data to Meta to help us optimize our marketing efforts.
- Meta Lead Generation Forms: We capture customer inquiries directly within Facebook and Instagram. Once Meta transfers this data to us, it is handled with the same strict confidentiality as data submitted on our website.
- Your Choices & Opt-Out Options: Data collected by Meta is processed in accordance with Meta's Data Policy (facebook.com/about/privacy). You can adjust your personalized ad settings directly within your Facebook account at facebook.com/ads/preferences.
4. Sharing Your Information
We do not sell, rent, or trade your personal information to third parties. We may share your information only in the following limited circumstances:
- With Service Providers: We may share data with trusted third-party vendors who help us run our business (such as a customer relationship management (CRM) tool or an email provider).
- For Legal Reasons: We may disclose your information if required to do so by law or in response to valid requests by public authorities.
5. Data Security
The security of your personal information is incredibly important to us. We use commercial, industry-standard physical, technical, and administrative safeguards to protect your data. However, please remember that no method of transmission over the Internet is 100% secure.
6. Children's Information
www.babesconcrete.com does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will use our best efforts to promptly remove such information from our records.
7. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We advise you to review this page periodically for any changes. We will notify you of any changes by posting the new Privacy Policy on this page. These changes are effective immediately after they are posted.
8. Contact Us
If you have any questions or suggestions about our Privacy Policy, do not hesitate to contact us at:
- Babe's Concrete
- Email: info@babesconcrete.com
- Phone: 817-750-0449
- Mailing Address: 1015 Champions Dr, Suite 144, Aledo, TX 76008